Free Google Ad Grants Audit & Tools for Nonprofits
Get a free audit, great reports and AI-powered tools to multiply your results. Discover big mistakes and opportunities in seconds. Easy and 100% free!
Free account audit
+50 automated checks
Useful next steps
Clear priorities and instructions, not just a generic report
100% safe
We don’t store your account data or make any changes
In seconds
Discover big mistakes and opportunities
Free tools & reports for Ad Grants accounts
Start with a free Google Ad Grants audit, then use reports and AI-powered tools to turn the findings into a stronger account.

Account Audit
50 automated checks for compliance, performance, and best practices. Discover critical issues & improve results.
- Compliance risks
- Conversion tracking issues
- Keyword and match type problems
- Campaign structure red flags

Performance Reports
Great graphs and tables to spot the important data in seconds, instead of getting lost in big confusing reports.
- Campaign and ad group reports
- Keyword and search-term reports
- Landing page performance
- Sortable tables and trends

AI Strategy Tools
Generate AI prompts pre-filled with your account data to improve your strategy, campaigns and keywords.
- Account strategy prompts
- Campaign creation prompts
- Keyword improvement ideas
- Negative keyword ideas
Free Google Ad Grants audit: +50 checks in seconds!
The free Google Ad Grants audit checks the account areas that most often affect compliance, useful traffic, and conversions. It turns the results into clear priorities instead of a generic score.
Compliance & policy
- 5% CTR compliance and low-CTR active ads
- Campaign policy issues, disapproved ads, and extensions
- Insecure HTTP URLs and multiple domains in ads
- Deprecated text ads, poor ad strength, and missing assets
- Sitelinks, auto-applied recommendations, and created assets
Budget & campaign setup
- Unspent grant budget and budget-constrained campaigns
- Low-budget campaigns and non-recommended bid strategies
- Smart Campaigns, PMax setup, and AI Max availability
- Campaigns targeting all languages and missing audiences
- Low optimization scores and weak campaign structure
Traffic quality & conversions
- Low Quality Score keywords and single-word keywords
- Broad match without negatives and match-type imbalance
- Duplicate keywords and ad groups without ads or keywords
- Unused conversion goals, low conversions, and low conversion value
- High-spend keywords or ad groups with zero conversions
Frequently asked questions
How does this work?
You connect your Google account, choose the Google Ads account you want to review, and this toolkit analyzes your Google Ads data to show audits, reports, and AI-powered recommendations, optimized specifically for Ad Grants accounts. You will be able to detect dozens of mistakes in seconds, check all the key metrics easily and use AI to improve your account without having to be an Ad Grants expert.
Are all the tools really free?
Yes. You can run your audit and use all the other tools for free. We may add a paid plan in the future, but right now everything is 100% free.
We are experts in Google Ad Grants. We use this tool to help nonprofits and also to promote our services. Our consulting services are obviously not free, but very affordable: We manage & optimize your Ad Grants account for just 99€/month.
Will it make changes to my Google Ads account?
No. This toolkit is built to only analyze your account, it will not change anything. It does not create, edit, or delete campaigns, ads, keywords, settings or any other element.
Do you store or share my Google Ads data?
No. This toolkit fetches your Google Ads data only to generate the audits and reports that you request and it does not store your Google Ads data anywhere. Our tools don’t have any “memory”, your reports are generated from fresh account data (directly from the Google Ads API) when you load a page. We only temporarily store your basic login data, so you don’t have to do the whole authorization process again for every page visit. It’s better for safety, privacy and compliance than other tools that store your campaigns data.
What kind of problems can it find?
It can help spot common Google Ad Grants issues such as compliance risks, weak keywords, poor campaign structure, low-quality traffic, missing opportunities, and performance problems that are easy to miss in Google Ads. These are not generic Google Ads checks or tools, they are optimized for the specific needs and priorities of nonprofits with Ad Grants accounts.
Who is it for? Do I need to be a Google Ads expert?
No. It is built for nonprofits using Google Ad Grants, especially teams that want clearer insights without spending hours inside confusing Google Ads reports. If your organization wants hands-on help beyond the free tools, we offer Google Ad Grants services for strategy, training, and ongoing management.
Can I use it with manager / MCC accounts?
Yes. If you manage multiple Google Ads accounts through a manager account, it can help you select the account you want to review. That makes it easier for teams, consultants, and multi-account organizations to use the same workflow across different grants.
Run your free Google Ad Grants audit today
Discover important mistakes and opportunities. The easiest and fastest way to improve your Ad Grants results.