Google Ad Grants course

Course contents

1. Requirements and strategies
2. Keywords
3. Landing pages
4. Campaigns
5. Ads
6. Conversion goals
7. Maintenance and optimization
8. New features: Pmax, Maps and AI Max

Useful resources

1. Course summary/checklist (PDF version)
2. Solutions for common problems
3. Campaigns template
4. Complete dashboard
5. Summary dashboard
6. Alerts dashboard
7. Expert help (consulting services)