The solution for suspended and deactivated accounts. Learn the steps to reactivate it and make sure it will not happen again STEP 1: Check what… Read More »How to reactivate your Google Ad Grants account
How is this guide different from others? Most guides give standard recommendations, as if all organizations were the same and all accounts were in the… Read More »How to optimize your Google Ad Grants account
Google Ad Grants offers $10,000 a month to promote your nonprofit for free. Check how to request it and to avoid frequent errors. What is… Read More »How to apply for a Google Ad Grants account?
In the dozens of Google Ad Grants accounts I’ve reviewed, the most common and serious mistake is misconfigured conversions. Conversions are the goals your organization… Read More »Guide to setting up conversions for Google Ad Grants + instructions for Google Analytics
IMPORTANT: This content is not updated with the latest developments (new requirements, tools, strategies, etc.). Instead, we recommend the new Google Ad Grants Course (updated… Read More »10 important changes for Google Ad Grants
Good results can be achieved using only the “internal tools” provided by Google Ads, but there are many other tools that can help you improve… Read More »Tools for Google Ad Grants
We’ve compiled 9 great examples from charities and nonprofit organizations that have created good annual reports to inform their constituents of their activities and social… Read More »6 great Annual Reports of top nonprofit organizations
We’ve compiled 9 great examples from charities and nonprofit organizations that have created good websites and online donation forms to improve their online fundraising results:… Read More »9 great donation pages of top nonprofit organizations
General ideas What to mention first There are different options: Put first what the user has searched (title and description) Search: “why are bees dying”… Read More »44 ideas to create good Google Ad Grants ads (with 72 real examples)
The goal of this document is to give you ideas so that you can create a very complete list of keywords and you can discover many interesting opportunities… Read More »Keywords for nonprofits (SEO & Google Ad Grants)