Google Ad Grants course
8. New features: Pmax, Maps & AI Max
The basic pillars of Ad Grants (that we explained before in this course) still stay the same: Choosing good keywords […]
Most frequent problems
Many things can happen in an Ad Grants account, but the 3 most important and frequent problems are: We go […]
2. Keywords
Keywords are the tool to tell Google which searches we want our ads to appear in. For example, we’ll enter […]
7. Maintenance and optimization
It’s impossible to create the perfect setup on the first try. There are always details to review and improve later. […]
6. Goals
If you have followed the previous steps, you should already have your campaigns configured or at least all the elements […]
5. Ads
Your ads must capture the user’s attention and convince them to click on your ad, instead of clicking on the […]
4. Campaigns
After following the steps in the previous lessons, you should now have: So you already have the pillars to launch […]
3. Landing pages
3.1. Make a list of pages As a result of the previous step, we should already have a very extensive […]
1. Strategy
This course is designed with a 100% practical approach. We will show you the steps to achieve great results and how to apply […]
Instructions for Alerts dashboard
This dashboard is designed to more easily discover some configuration errors (mainly at the campaign level) and certain opportunities to […]